So where do you start?

The Cortell team will work with you to identify your organisation’s biggest and highest priority challenge to kick off the initiative – where analytics will have the greatest impact.

We look at your biggest problems, such as customer retention, anti-fraud as well as what could be the next biggest opportunity for your organisation.

Typically, organisations begin with efficiency goals, then address growth objectives, and lastly, design finely-tuned approaches to the most complex business challenges. As this occurs, adoption both spreads and deepens.


Just one small initiative can deliver mind boggling business value. This can be the catalyst for an enterprise use of SPSS capabilities within your organisation.

As analytics continue to grow within your organisation, the Cortell team can help you build a centralised analytics unit (Centre of Excellence), making it possible to share analytic resources efficiently and effectively.

Find out what we can achieve for you. Contact our Client Services Team on +61 2 9438 3940.